PromoLinks vs Feature.fm
Feature.fm is a mature music marketing platform with a deep campaign toolset. PromoLinks is simpler, more affordable, and wraps your smart links in a complete artist page with fan engagement built in.
Feature.fm has been around a long time and earned its place in many release stacks. Its smart links, pre-saves, and ad tools are genuinely capable, and power users get a lot of knobs to turn.
PromoLinks takes a different path: fewer knobs, faster setup, and a broader picture of the artist. Your smart links live on a real artist page at your own subdomain, next to your events, tip jar, fan wall, and audience tools. For most independent artists and managers, that whole package matters more than any single advanced campaign feature.
PromoLinks vs Feature.fm: feature by feature
| Feature | PromoLinks | Feature.fm |
|---|---|---|
| Smart links with streaming platform routing | ||
| Pre-save campaigns | ||
| Full artist page on your own subdomain | Campaign pages | |
| Animated video backgrounds and motion graphics | ||
| Fully customizable page design (drag-and-drop blocks, themes) | Template based | |
| Tip jar for fan support | ||
| Event and show pages | ||
| Fan wall and song dedications | ||
| Email, SMS, and WhatsApp audience tools | Email capture | |
| Retargeting pixels | ||
| Advanced ad campaign automations | ||
| Custom domain | ||
| Multi-artist and label management |
Where PromoLinks wins
- Complete artist page at your own subdomain, not just campaign landing pages
- More beautiful, modern pages: animated video backgrounds and motion graphics that make your artwork move
- Faster to learn and set up, no marketing degree required
- Tip jar, fan wall, song dedications, and event pages built in
- Audience ownership with email, SMS, and WhatsApp broadcasts
- Retargeting pixels: Meta, TikTok, X, Spotify, and Google Analytics
- Manager and Label plans for teams running multiple artists
- Straightforward pricing from $9 per month with a free trial
Where Feature.fm is strong
- Mature, proven smart link and pre-save tooling
- Advanced marketing automations and campaign options
- Ad platform integrations for paid promotion workflows
- Deep configuration options for power users
Pricing
PromoLinks
Indie at $9 per month, Pro at $19, Manager at $39, and custom Label pricing. Free trial with no credit card required.
Feature.fm
Subscription tiers for artists and labels, with advanced marketing features concentrated in the higher tiers.
Which one is right for you?
Choose PromoLinks if...
You want your release links, artist page, fan engagement, and audience tools in one simple product that you can set up in an evening and afford every month.
Choose Feature.fm if...
You run sophisticated paid ad campaigns around every release and need advanced marketing automations, and you are comfortable with a more complex tool.
Frequently asked questions
Is PromoLinks a Feature.fm alternative?
Yes, for the core jobs: smart links, pre-save campaigns, retargeting pixels, and fan capture. PromoLinks adds a full artist page, tip jar, events, and fan wall, while Feature.fm goes deeper on ad campaign automation.
Which one is easier to use?
PromoLinks is intentionally simpler. Most artists publish their page and first smart link within minutes, and there is a Chrome extension that creates smart links while you browse streaming platforms.
Does PromoLinks do pre-saves like Feature.fm?
Yes. Fans can pre-save on Spotify and Apple Music before release day, and you see every pre-save in your analytics with the fan contact captured for your audience list.
Can a manager run multiple artists on PromoLinks?
Yes. The Manager plan at $39 per month runs multiple artists from one dashboard, and the Label plan adds roster management and team collaboration.
Try PromoLinks with your next release
Free trial, no credit card required. Set up your artist page and first smart link in minutes.